How small businesses can keep it REAL with Reels

Reels are a great way to bring your brand to life. And since they are Instagram’s latest trend, they are favored by the algorithm.

But you don’t want to post a reel just to post one! Make sure you bring value to your followers.

Here’s 8 ways you can keep it real with Reels!

1. Give your followers a look behind the scenes! How does your biz operate?

2. Industry tips - You are the expert in your field! Share something that will benefit your followers. Are you a hotel? What are your top 3 must-dos for guests? Are you a hair stylist? What’s your top tip for gorgeous hair?

3. Secret Menu/Item: This always fun! Is there something not offered on the menu that you can share on your social and followers can try it out? If you own a boba shop maybe share your own personal creation not listed on the menu - yet. 😉

4. How is something made- You have killer bath scrubs! Share all the love and hard work you put into making the product. You don’t have to give your secret recipe though!

5. Fun facts about your biz - This is a great way to share your story and let fans know more about how it started, why you do what you do, etc. Connecting with your followers is always a good thing!

6. Sneak peeks - Are you remodeling? Opening another location? Have new items in the works? Give your followers a sneak peek! There’s value in them being the first to know. This builds loyalty and makes them feel special 🥰.

7. 🕺Employee dance challenges - Ya know Reels are all about dancing. If your team isn’t shy and has some moves why not jump on the latest dance challenge!?

8. Tour of your business -Let your fans see where the magic happens. If you are a resort, show off your rooms and suites. Are you a restaurant? Walk them through your dining area and highlight what makes it special.

Which of these can you see utilizing for your biz?

💃🏽If you do a dance reel please tag me! I love a good dance party!

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